The 10 Year Exercise | 309

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Transcript

SPEAKER_00 0:01

Welcome back, everyone, to the Business with Beers podcast. I'm putting on daily episodes Monday through Friday to help you build an eight-figure business that is sharing all my stories and journeys and frameworks and tactics and everything that I can do to help you build. So today I am talking about my event that I hosted last week. It was last Thursday and Friday. And I kicked off our second day with this exercise. And I'm going to walk you through it so you can do the same thing. Now, if you're driving into work because it's 6 30 in the morning right now and you're going in to drive revenue and make some money, then you're not going to be able to write unless you win a Tesla. But otherwise, you can do this exercise later. So, what I want you to do, rewind the clock. Pretend it is 2016. And on a piece of paper, write down how old were you? How much money were you making? What was your net worth if you tracked it? How big was your business? Locations and revenue, your team, how many employees did you have? What did your family look like? How did you spend your time? What kind of vacations were you going on? Right? Really think about it. And then I want you to think about today and how much your life has changed over the last 10 years. All the things income net worth, business size, uh vacations, families, all that stuff. My guess is that if you're listening to this podcast, your life has massively changed. Right? It's probably not even recognizable from what it was back then. If you're not listening to this podcast, chances are you live in Groundhog's Day, and every day is kind of the same, right? But we talk about that later. So for me, 10 years ago, it's 2016. Let's see, I was uh 28 years old, or almost, I guess I was 27 then, but whatever. My wife was six months pregnant with her first daughter. Uh I worked six and a half days a week. So we were the stores were open six days. I pretty much worked every single day. I'd leave the house at, you know, 6 30 a.m. and I'd come home around 6 30, 6 45 uh PM. I'd I might do a little bit of work at night on the computers on Saturdays was our busiest day of the week. So a lot of times like I'm working Saturdays. On Sundays, you know, I'm I'm like doing the books, I'm like trying to figure out how to make more money with numbers and spreadsheets and stuff. Uh, you know, I didn't I had no hobbies. Like business was my hobby. Growing the business was, and I loved it. Like you could say I worked myself like like to the bone, but like I actually enjoyed it. So it didn't, it didn't feel like that, right? And I still love it today. I love what I do today. Like now it's a little bit different. The work has changed, right? I I really want to create more content and share these stories, and I want to impact millions of people. And so the work has changed, but but the ethic is still there, right? And I'm sure I'm sure it's the same for you if you're listening to this podcast and not listening to other stuff. So uh, and I don't traveled a few times a year back then. Like I was working so much that like I didn't have time and I really like it was weekend trips and stuff, but like we didn't go on like massive vacations all the time. Today, so that was 10 years ago. Today, 36 doors, we have 50 million dollars in revenue. I'm an investor and advisor to multiple businesses. Uh, my first daughter that was six months pregnant is now nine. My youngest daughter, who obviously wasn't born yet, just turned five, and the day-to-day of her auto repair business runs totally without me. So I have I have no involvement in the day-to-day operations. We have an amazing team that we've built over the last you know number of years here. And we travel almost once a month, if not multiple times a month. We homeschool our daughter, and it's it's it's awesome because like A, you know, my wife's totally amazing. She she she she she's really, really good at it, and she we we plan these cool trips. We we we travel and then like we we uh integrate education into it. So we go to Houston and the Space Center and whatever. I don't want to get all into that, but it's it's we have a lot of fun with it. And so my life completely, completely changed. And so the exercise then, so we have A 2016, B, 2026. I want to think about what would 2026 Brian say to 2016 Brian if he was sitting across in a room? What would he tell 2016 Brian to say, man, you gotta stop doing blank X, Y, and Z. These are things you gotta stop doing. And what is he gonna say that, man, you need to do a lot more of that, like keep doing that, or start doing a lot more of this, right? And when we when when I think about this, like when I go back to to then, I like I you know, it's it's it's like getting too much in the weeds, right? It's like you you have to know enough of the weeds to really understand the business, but at a certain point, once you know it, then the goal is to create systems, right? To create systems so it doesn't continue to rely on you. But like, even for me, like I was so in the weeds. I'm like, I have the ability to be very detail-oriented, and so I would I would find these like minuscule things sometimes, and it would be like, you know, it it would bother me, and I would just personally fix it, versus now it's like I still see it, but it's a matter of all right, like why did this happen? Can we put in a system into place and like try to make it so it's a little bit more systematized? Right? He would tell me to start doing, oh yeah, he would also tell me to not invest in any other businesses that pull my time away from me. That is one of the biggest mistakes I I regret is there was multiple businesses that I started as the franchisee in other businesses that I thought I could split my time and and and and it it it cost me so much money. It cost me money, it cost me stress, it cost me honestly. My Midas business would be like I don't know, probably $20 million more a year in revenue. Like it's it's pretty wild when I when I really think about what it cost me because those businesses not only cost you know it it held me back from putting money back in because I was putting money and time and focus and energies into these other things that we ultimately got rid of, versus the MITS business would keep chugging along. And so I'll share those stories another day, but uh, and I have online in the in the past. So he would tell me that. So think about it for you. What would your 2026 version of yourself tell 2016 tell him to start, stop doing and start doing? All right, then I want you to think about 10 years into the future. So 2036, as of this recording, on that piece of paper, same thing. Age, income, net worth, business size, revenue, family, time spent, vacations, all about it. Really think about it, right? How much will your life change between now and then, 10 years from now? Is it going to change in the same degree? Like my life, I don't even know if I could put a number to it. Is it 10 times better? Is it a hundred times better? Different? I'd say so, right? I'd say, I'd say it's I'd say it's 20 times better, right? I don't know. It's hard to put a it's hard to put a it's hard to put a number on it. But it's significant, right? It's not just, oh, it's 10% better. It's a little bit better. No, it's it's astronomically unmeasurably better. And so the question is, are you projecting out that same uh degree of change in 10 years from now? If you are, like you should be really freaking excited, right? You should be so pumped that you're like, man, this is an amazing future. Like, I not to say I can't wait to get old, but like you have something that should light you up every day. And and it's like, if not, if if the version that you wrote in 10 years from now is just a little bit better than what you have today, I would challenge you to think bigger because I think people underestimate what they can get done. And if you just look back on your own 10 years, it's probably significant, right? I I didn't think I'd be where I'm at today back then. I couldn't even think that far, right? But now my lens is so much so much wider. And so my 2036 version of me is is significantly uh different and better. Like I want to impact millions of people, right? Uh that is why I create content. That is that is why I'm out here, that's why I want to inspire people. It's like I I believe that you know entrepreneurship is one of the greatest gifts of of America in the freedom that anybody has to get out there and build a business and build a life for themselves and then have the rewards that that life can provide. And so I want to inspire millions of people to do it. And if if I can do it, if I got lots of friends that can do it, I have no doubt that that you can do it as well. And so that is my mission to do it. And yeah, there's gonna be financial rewards, and yeah, there's gonna be lifestyle like upgrades. Like I would love to fly private, right? It's one of my big goals. Uh, I would love to to to go to some of the coolest places in the world. I would love to share the stage with with some of the greatest um you know speakers and influencers that impact millions of people. Like, like that is that is my vision, right? Um and anyway, that's what that's why I'm out here doing. And so the list, then then you do the same thing, right? Which is like, what is that version of yourself of 2036 Brian going to say to 2026 Brian, what do you you need to stop doing this, you need to start doing this, you need to eat more of this, you need to double down this, you need to stop worrying about these things because they don't matter, right? So it's the same exercise again, but now future pacing to current. And so the the group I had here in Philly, we went through this exercise, and here was all the things that uh they had on the on the stuff that you need to stop doing. Now, I would guess most of you are gonna resonate with most of these because we like we all are this, we're all creatures of habit. We all kind of do the same things, which is which is the amazing part of like being part of a community and learning from other people. It's because we all we we have a different business at the end, like the little thing that we do, whether we fix cars or we we lay down turf or we take care of senior people or we sell popsicles or you know, take care of grandmas or whatever. It doesn't matter. Like what matters is everything is the 95%, which is universal. Here's what some of the things 2036 would say to 2026. You need to stop worrying about small things, like that little thing that you like are losing sleep of, like you're not even gonna remember that in a week or a month, let alone a year or 10 years. So stop, so don't waste energy on that. You need to stop tolerating substandard employees because they are holding you back. There's never anyone over the last 10 years that you've hired that you've doubted, that you thought, man, I don't know if this guy's gonna make it or not, who's turned a corner and become a superstar. You are just, he is keeping a seat warm, he's occupying it for someone else who really deserves it, like like Joe or whoever who took your business to the next level, right? You're not betting on yourself enough. You're trying to take money out of the business and put it into other things. You're taking it and betting on uh, I don't know, buying rental properties or doing loans or another um another person's business or real estate. And you need to take that money and put it back into the business and you need to bet on yourself because look look how much you know it's allowed us to grow. You need to stop saying yes to so many things. Your focus is getting diluted. You need to stay locked in. When you stay locked in, man, like we we grew like a rocket ship, and when you said yes too many times, you diluted the focus and it really slowed us down. And that lack of focus is the biggest problem that uh is our challenge. And and when you lock down, whatever. Anyway, get a little repetitive, but you get the point. So this is a great frame. Like I actually love this frame because we're so in the weeds so much. I talked about earlier, like I'm in the weeds, like I was in the weeds like a lot, right? And if you're in it forever and ever and ever and ever, you have no time or space to zoom out, right? And to look at the forest. Because what if you're headed in the wrong direction? What if you are heading east and then you really want to go north, right? What if east is a big loop and it takes you back to right where you are today? I think the worst thing that you could do is in 10 years from now, your life looks exactly like it does today, right? People want progress. They want progress in their life and their income and their relationships and in their efforts and their challenges. Like we want to live through progress. And you know, if you don't have this type of plan and you don't zoom out, like it's gonna be really hard to make that progress. And so it all comes down to being intentional versus being reactive. Intentional in terms of where you're going, the actions you take, not just reacting to every single fire. And otherwise, like you're gonna wake up 10 years from now and your life's gonna look identical. And so, anyway, if you want my help living a more intentional life, there's a link below. It says send me a text, just shoot me a link, name, give me your phone number because I don't get it otherwise. Um, and tell me about it. I mean, maybe maybe I can help. Maybe uh you'd be interested in in joining one of my programs and communities, and I would love to help you build a business. And until then, I'll see you tomorrow. Cheers.