Jim Tincher is a nationally recognized customer experience expert, founder of Heart of the Customer, speaker, and author of Do B2B Better: Drive Growth Through Game-Changing Customer Experience. He is a pioneer in customer experience and has helped many organizations transform their approach to create experiences that delight and retain customers.
In this episode, Jim shared his insights on the importance of game-changing customer experiences for business growth. We also discuss the role of journey mapping to meet and exceed customer needs and expectations.
Links:
Book link:
Do B2B Better: Drive Growth Through Game-Changing Customer Experience
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